UNICEF
Safe Water
Safe, clean, flowing water is so readily available to us that we don’t even think about it. But once it’s not, you realize it’s life or death. That’s the situation for a third of the population of Guinea. Luckily, the solution is right under their feet in the form of underground wells. But it costs money to bring up.
Cue the donations.
Now we weren’t going to attract donations through a standard water charity website. So we created a site that reflected the journey to bring safe water to the people of Guinea, one that starts underground and ends with donor support. Click here for the intended experience.
UX at its finest.